Playback speed×Share postShare post at current timeShare from 0:000:00/0:004011What aggregates > what doesn'tThere is an inherent bias in decision-making which renders one big thing more important than lots of small things. The solution is to disaggregate cost before comparing it commensurately with value.Rory SutherlandMay 26, 20224011ShareDiscussion about this videoCommentsRestacksThe Alchemist from Rory SutherlandSubscribeAuthorsRory Sutherland
