Share this postWhat aggregates > what doesn'trorysutherland.substack.comCopy linkTwitterFacebookEmailplayWhat aggregates > what doesn'tThere is an inherent bias in decision-making which renders one big thing more important than lots of small things. The solution is to disaggregate cost before comparing it commensurately with value.Rory SutherlandMay 26, 2022211Share this postWhat aggregates > what doesn'trorysutherland.substack.comCopy linkTwitterFacebookEmail
What aggregates > what doesn't